Kathia Avila
Posted by Kathia Avila
October 31, 2023
SEO

How to Appease the Google Business Profile Gods

As one of the top places to list your business online, it’s more important than ever to ensure you’re optimizing your...

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Kathia Avila
Posted by Kathia Avila
December 1, 2022

Google My Business to Google Business Profile: What’s Different?

The New Google Business Profile Dashboard & How To Use It If you’ve logged into your Google Business Profile Manager...

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CyberMark
Posted by CyberMark
May 26, 2022
SEO

Top 5 Places to List Your Business In 2022

You’ve launched your business, your website, sent out the first of many emails to your existing customers. Now what are...

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CyberMark
Posted by CyberMark
March 31, 2014

Mobile Marketing FAQs

In 2014, it is projected that 25 percent of internet traffic will come from mobile devices. For this reason, you...

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CyberMark
Posted by CyberMark
October 29, 2012

Internet Marketing for Law Firms

Law Firm Marketing Just like any other business, when it comes to running a successful law firm, the key to...

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CyberMark
Posted by CyberMark
February 11, 2011

Bing Gets Personal with Its Search Results

Bing has officially joined Google in the personalized search game. As announced on its blog last week, Bing has tweaked...

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Adrienne Robinson
Posted by Adrienne Robinson
September 5, 2024

Choosing the Right Path for Your Website Project: One-Time Purchase vs. Long-Term Partnership?

Pick Your Path – Find a Partner or One-Time Job? When it comes to crafting or redesigning your brand’s website,...

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Kathia Avila
Posted by Kathia Avila
October 13, 2023
SEO

The Power of Local Listings for Small Business and Franchise Owners

In today’s digital age, it’s essential for franchise and small business owners to establish an online presence. One of the...

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Kathia Avila
Posted by Kathia Avila
December 19, 2022

How to Improve Website Content

How to Improve Website Content With all the information out there on what SEO is, and how to rank on...

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CyberMark
Posted by CyberMark
January 23, 2022

Video SEO: Tapping In to a Captive Audience

Over the last few years, video has become a powerful form of media for brands. From Instagram Reels and TikToks to YouTube and vlogs, people are watching more video online than ever before – in fact the amount of online video they watch has almost doubled since 2018. The number of businesses using video as a marketing tool has risen as well, from 61% of those surveyed in 2016 to 86% in 2021. In a previous article, we covered the basics of using video marketing, but did you know that you can use SEO techniques for videos as well? When it comes to search engine optimization (SEO), video can play an important role. In this guide, we’ll outline how video works for SEO, why you should consider adding video to your marketing strategy, and we’ll share some some additional best practices for making the most of video marketing in 2022.

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CyberMark
Posted by CyberMark
December 30, 2021

How to Use Video Marketing in 2022

The future of marketing, advertising and storytelling is ALL about video content. From Instagram Reels and TikToks to YouTube and vlogs, people are watching more video online than ever before – in fact the amount of online video they watch has almost doubled since 2018.
  • Hubspot found that 78% of people watch online videos every week, while 54% watch videos every day.
  • Google’s research shows that 6 out of 10 people would rather watch online videos than television.
  • YouTube states that its users view more than 1 billion hours of video each day on the platform.
Should your brand be on board with this global trend? In this post, we’ll break down why you should include video in your marketing strategy, what to expect as far as costs and ROI are concerned, and what type of content you should include in a video.

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CyberMark
Posted by CyberMark
July 8, 2020

Franchise SEO: 5 Common Mistakes

Top 5 Most Common Franchise SEO Mistakes

As search engines adopt new algorithm updates there are changes and practices that directly affect your site. Navigating SEO for franchise websites on a corporate and microsite level has additional considerations. With over 25 years of experience, CyberMark has been at the front lines of all the search engine algorithm updates and observed web best practices to give our clients the best organic results. Read on for common franchise SEO mistakes and how these search engine penalties affect your ranking.

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