Before our team can optimize your Facebook page (or use it for ads), you will need to complete a few steps. These steps will ensure that your business retains ownership of the social media profiles.

Before you get started…

• Make sure that you have a personal Facebook profile to confirm your identity.
• You need a Facebook profile to create a Business Account in Business Manager. You will use your Facebook username and password to sign into Business Manager.
• You can create 2 Business Accounts in Business Manager. If you already have a business account, you can add a new page by following these steps.

Step 1: Create a Business Manager Account

Facebook Business Manager is a free and critical tool for managing access to Facebook pages, Instagram profiles, Meta Pixels, Audiences, Ad Accounts, and more.

From a desktop computer where you are logged into Facebook:

1. CHECK TO SEE IF YOU HAVE AN ACCOUNT ALREADY!
   1. Visit https://business.facebook.com/select/. This page will show any business accounts that you have access to.
   2. If there are no business accounts listed, proceed to the next step below.
2. Go to business.facebook.com/overview.
3. Click Create account.
4. Enter a name for your business, your name and work email address and click Next.
5. Enter your business details and click Submit.