Found in Search This Week: August 13, 2010

search engine newsEach week, we share the week's biggest stories in SEO, social media, pay-per-click advertising, website design, website development as well as other Internet news.

Google and Verizon Announce Joint Net Neutrality Proposal

Earlier this week, Google and Verizon jointly released a proposed legislative framework for how much broadband companies can regulate content on their networks. The Google-Verizon proposal advocates:

  • Making FCC's current wireline broadband openness policy enforceable by the FCC
  • Prohibiting discriminating against one type of lawful Internet content over another.
  • Transparency in wireline and wireless services
  • FCC case-by-case regulation of openness policy violations
  • Allowing broadband providers to expand service offerings, possibly including, as the proposal suggests, “health care monitoring, the smart grid, advanced educational services, or new entertainment and gaming options,” that would be free from regulation
  • Keeping wireless networks largely unregulated
  • Reform of the Federal Universal Service Fund in order to expand broadband service to all parts of U.S.

The joint proposal has faced considerable criticism from those who feel that this framework could lead to a corporate takeover of the Internet or the creation of small, private networks. Others such as AT&T official Ralph de la Vega have praised the proposal as “a positive sign that shows that those two companies can agree on something as different as net neutrality.”

Twitter Adds Official “Tweet” Button to Goodies

On Thursday, Twitter launched an official “Tweet” button for sharing content on Twitter. Built using HTML, website owners can customize Tweet buttons in several ways, including:

  • The display of how many times an article has been retweeted
  • The text that displays when users share articles from your website (the default setting is the title of the page the button is on)
  • URL (Default is the URL of the button page)
  • Language (Right now, users can choose from English, Spanish, French, German and Japanese)

Owners can also opt to recommend up to two Twitter accounts to follow after users have shared their content.

Not crazy about Twitter's new Tweet button? You can also create your own using Twitter API.

Facebook Announces Facebook Fan Page Redesign

Facebook fan pages are about to get a brand-new look. On August 23, Facebook will do away with the boxes tab and shrink the width of custom tabs from 760 pixels to 520 pixels. Facebook officially announced the redesign earlier this week to give developers a chance to modify any welcome pages or custom tabs make with FBML (Facebook mark-up language) accordingly before the redesign takes effect.

According to the Facebook blog, “These updates are designed to simplify navigation for users, reduce complexity for developers, and enable us to build the next generation of tools for growing your business with Facebook.”

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