Glossary of Internet Marketing Terms: Social Media Marketing

Social Media Marketing (Also referred to as Web 2.0) – Blogging, Facebook, Twitter, LinkedIn, MySpace, YouTube and other social websites that allow conversations to take place among its membership.

Social media marketing is usually priced at up to $75 per hour. Many professional bloggers who already have a following may receive payments much higher than this as they already have a following and a great reputation.

All of these services can increase sales and revenue for a company. Some services may not be relevant or recommended depending on the companies' topic so it's important that business owners think about where their customers are online and how to bring them in. Both organic SEO and CPC can benefit almost every business but, for example, a band wanting to market itself might do better with social media marketing, posting their music on YouTube and linking to it on Twitter, Facebook and MySpace.

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