19 Aug 2021
08 Jul 2020
Franchise SEO: 5 Common Mistakes
Top 5 Most Common Franchise SEO Mistakes As search engines adopt new algorithm updates there are changes and practices that directly affect your site. Navigating SEO for franchise websites on a corporate and microsite level has additional considerations. With over 25 years of experience, CyberMark h...
03 Apr 2020
What is Google My Business and Why Is It Important?
The days of phonebook listings are over. Today’s equivalent is to have a Google My Business listing. This is a crucial step in developing your business and establishing an online presence. Having a listing is important for both small businesses and large franchises. Your listing doesn’t j...
03 Aug 2015
How Entrepreneurs Pre-Qualify Online Sales LeadsÂ
67 percent of lost sales occur as a result of sales representatives not properly pre-qualifying their leads. This often-overlooked, yet essential step of the sales process can save time and resources otherwise wasted on unqualified leads. Most small business owners have a small sales team, sometimes...
22 Jun 2015
Why Your Small Business Needs Local Marketing
Consumers feel good about supporting local businesses and it is obvious why: It strengthens their community It helps their community retain its unique character It supports the local economy and helps to develop local growth However, the benefits are not one-sided. Small businesses that support thei...