internet marketing

How is a Landing Page Different from Every Other Web Page? Contrary to popular belief, a “landing page” is not just any page on your website where a visitor might “land.” Your home page is not a landing page. A page about your services is also not a landing page. Instead, pag...

  The main concern for most small business owners is the problem of generating both high quantity and high quality leads. Without a steady stream of leads, it is difficult to continue increasing your sales month after month. However, despite the importance of lead generation, only 10 percent of...

Generating small business leads is no easy task, especially in this day and age. As consumers become savvier and look for more ways to get the best price possible, your business needs to be able to compete. Read on to learn marketing best practices to entice the right customers to flock to your busi...

Facebook is constantly updating its algorithm for its news feed, and the latest change has businesses worried. Starting in January 2015, Facebook is going to penalize promotional posts from brand pages. Will this impact your small business page? Here's everything you need to know about the chang...

For many entrepreneurs, it can seem difficult to find time to brand your small business. However, the strength of your brand is critical to the success of your business, especially as more consumers turn to the internet and brands they know to make a purchase. Here are some tips to build your brand ...